A new media channel with exclusive content and an interactive platform to obtain points and win prizes
Just like the top clubs from all over the world, now also Palermo has its own app for smartphones. It's not just a simple app, but a real brand new media channel, with exclusive content available before all official channels, a native WebTV with unique videos, and an interactive environment to participate in the matches, as well as a fun area with new games and surveys every week. But above all, an entire engagement platform in which every user will be able to accumulate points with each interaction, and exchange them for special prizes, such as official Palermo gadgets and unique experiences.
The new official app from Palermo offers this and much more. An app which has been built entirely based on the requests of the rosanero team, personalizing functions, menus and structure, thanks to an international team between Paris and Milan, in collaboration with Infront, marketing partner of the club, and with the technological support of Bfan Sports. At the core of the new rosanero media is the fan's experience: thanks to a rich area inside the app, it will be possible not only to follow the journey of Palermo through the championship step by step, with live statistics and chronicles of the matches, but also to share content, comments, and photos in real time, like an enormous virtual hall with thousands of people.
The app will show beforehand the official formation, and will instantly provide all the information to reach the match's location, and how to find the live broadcaster; it will also help the fans to keep at hand the games' schedule, synchronizing it with their own digital calendars, and will invite them to forsee the result of the matches, by playing and guessing the final score, and voting for the best player.
The app will be a loyal travel companion for every rosanero fan, even when there are no matches: every week it will be possible to find new challenges and content to interact with, in order to increase your score and reach the most desirable goals: besides physical prizes (official merchandising, gadgets, and collectibles) it will be possible to exchange your points for exclusive experiences: for example, having a coffee with your favorite player by yourselves, challenging a Palermo player to a videogame match on Twitch in presence or remotely, visiting the Palermo Museum with a special tour, as well as the locker rooms and areas which are normally closed to the public (as long as the safety norms allow it), or watching the match in the sky box . By accumulating points, you will be able to get higher on the fan's leaderboard, level up, and access some exclusive flash offers reserved only for the most loyal supporters.
Furthermore, the app will help to monitor Palermo's official social media channels, bringing together all the platforms in one place. This way, you won't miss any updates. It will also give you direct access to the official digital store, in order to find out beforehand all the available novelties, and receive a cashback of points after every purchase at the physical store at Barbera. Also the agencies will be able to become protagonists of the rosanero world thanks to a branding mechanism of exclusive content and prizes offered by the sponsors.
As days go by, new updated versions will be released in order to guarantee a full fledged experience and integrate new functionalities.
The app is available on Google Play Store and Apple Store in the following link: